Atero Marketing Group Gets into Bully Prevention

Atero Marketing Group (AMG) is thrilled to announce our newest client Caring and Courageous Kids.  

The mission of Caring and Courageous Kids is to educate the hearts and minds of young children through adults to break the cycle of bullying and abuse with choices which will contribute to a more compassionate culture, beginning in our homes, schools, and communities. 

"Working with CCKids is a huge privilege and we are excited to represent the outstanding book released this year with our Social Media Marketing package designed to increase workshops with schools and within the community." "CCKids is an extremely articulated book about Bully prevention that tackles the heart of the problem inside schools" states Robert Burnie.  "We are very excited about the positive work Dee Digioia has done inside of our community & schools and applaud her amazing book One Caring and Courageous Choice at a Time."  "Having first handily seen the effects of bullying, this book is just what is needed." 

For more information about Caring and Courageous Kids, please visit http://www.caringandcourageouskids.com and books can be ordered for your kids or schools on her website.  Support this great cause and great book and DVD.

AMG

Advertising on TV - Get Creative People

Time Wasting TV

I guess I can go out of my comfort zone here and start blasting the pharmaceutical companies but they're only doing what they've been doing for the last 25 years.....Giving us crap for commercials.  These wonderful saving your life products are only followed with the utmost depressing side effects that last longer in delivery than the curable prescription drug.

I mean come on does that rubbish really work?  Is that really productive advertising?  Is that really getting the most out of your budget?

Nope, big miss.  Its an irritant put on this world to give all with a remote control something to do.  For god sakes, be creative people.

BUT WAIT THEY'RE NOT ALONE

Can you believe there are marketing agencies offering commercials still with the premise that you can buy one product for $19.99 and get the second one for free.  But wait, that's not all.  You get the towel, the coffee mug....you get the picture.


We, as an audience on the 999 channels of television these days should be demanding things to entertain us.  Things to grab our attention.  Sure those things work but for certain demographics and in Northern California, I guarantee, is not one of them.  Why waste your budget on ineffective marketing using age old techniques that only result in the use of our thumb to change the channel and not get our wallet.

GET CREATIVE PEOPLE

There's a reason why the Super Bowl is popular to everyone.  It's cause the commercials are creative.  It draws crowds.  It gets results.

Anyone remember this



Doritos knocked it out of the park with this commercial.  It MADE Ali Landry a Star.  She went on to great things after her splits eating doritos commercial.  It went viral in minutes.  Sure it cost money but it was creative.  The only cost was the air time and production and the air time during the super bowl is crazy stupid for the reach.

Advertising on TV doesn't have to be difficult, it needs to be creative.  Creativity is KEY.  Right now their are some great agencies out there giving us entertaining commercials and advertisement.  You remember these.  It brands the product.  It gets shared in the land of mobile phones.  It gets viral.

Get creative people, don't settle for the plain.  Let your imagination go.

AMG

Atero Marketing is now in the Recording Business...Godlike Recording Studios is our new client

Atero Marketing Group has just signed a new client that brings a ringing in the ears.

Godlike Rehearsal Studios is a state of the art recording rehearsal studio within minutes of downtown Sacramento and hosts some 76 fully customizable studios for the professionals and the amateurs.  Priced reasonably for both, it has state of the art facilities and an incredible vibe that AMG just wanted to be part of.

"Having the opportunity to run their Social Media, their PR and create events for the local community was just something we had to be part of" Robert Burnie, MD of AMG states.  "The vibe and feel of this place is amazing and the work they're doing was incredible to witness.  We are very excited to be involved with them"

Godlike Rehearsal Studios have an incredible security system in place to protect the gear of the future producers and bands and the walls are based on some of the most creative artists the local area produces. If you're an In House Engineer, an aspiring DJ or band or looking to set up a producing studio, this is a place you must see to believe.

Welcome to the family Godlike....

AMG
www.ateromarketinggroup.com

Atero Marketing Group is very proud to introduce our newest client Sill and Associates.

Atero Marketing Group is very proud to introduce our newest client Sill and Associates.

Sill and Associates (www.sillandassociates.com), a debt relief company based in Sacramento, CA., and Phoenix, AZ, have chosen Atero Marketing Group to be their representatives for Social Media, SEO, PR and the  meet up debt relief seminars.  

With their exceptional approach to handling debt relief where they conduct all meetings face to face, there is no longer a voice on a phone with a name you don't know.  The caring attitude displayed by S & A has resulted in an A+ rating from the Better Business Bureau which almost single handly puts them as the only company in this category with this type of rating.

Robert Burnie, Manging Director of AMG states "We are very excited to do business with S & A.  Their approach to providing solutions for debt relief was nothing short of incredible.  Their reputation and the way they care for their 8,000 clients was felt as soon as we walked in the door. They have an incredible amount of care with each client and its going to be real fun working with them as their agency.  We have some great things planned with the debt relief seminars and some very creative PR events scheduled.  Having the capabilities to provide solutions for those carrying major debt; Dentists, Doctors, Construction Companies, Chiropractors et al, is going to make a massive impact in these markets. "

AMG

The need for a New View!!!!

Hello all,

You know there are some days that you can never repeat.  That first sale, the idea that you know will work, the service you know that will fit and make money in the economy today.  These are all fuel that sparks ingenuity, creativity and commerce.  We see a problem, we come up with a solution.  Its the American way......right?

However, there is always one small problem.  You need to find ways to get traction and make it work.  If your unsure of the many resources that are available out there for you, your not alone.  Sometimes four walls come closer and closer when your so focused on your product that it becomes stifling and difficult to market outside of the conventional get on the phone and sale program.

We are the help you need to find solutions in this utmost difficult of time.  Our website (www.ateromarketinggroup.com) has a list of numerous resources available for you to use.  When you choose Atero as your agency, we analyze what your doing and assist in finding which one of these services will work for you with the budget you have.  Or lack of budget you have.  Yes we also have free services for you to use and often help those in need, training you to use these services without breaking the bank.

We give you the new view needed to become successful in today's economic world.  All you have to do is reach out for help.

Atero Marketing Group.....providing the New View for companies one day at a time.

Nice catchy slogan

AMG

Why not 30/30 yourself

Dear Friends,

There is a movement going on right now.  A movement to survive no matter how big or small you are.  We're seeing desperation from the top down and over work from the bottom up.  

Its not what this country was founded on but that's a different blog and nobody ever agrees on things in politics.

In today's world, you need to be on your toes, in the mix of things and constantly in contact with your audience in order to get that last little bit out which in most cases means survival.  Social Media is what is constantly thrown around.  Get social media its the craze, get Facebook  get Twitter, get LinkedIn,  get foursquare, get Pintrest, get Instagram, get, get.....  The more things that come out, the more in becomes diversified.  It's like a wave going in and out and taking sand in and out with it.  We all are just the grains of sand going for the ride on the wave.

I'm telling you friends, you need focus.  You need planning.  You need direction.  You need to take a half hour of your life, find the quiet and focus on where your going, who your reaching and how your going to do it.  Before you start.....not after you start.

I get so many phone calls that say "Rob, we need Social Media.  Can you just set up our Facebook page and make it look good?"  Sure we can do that but you will never reach your market.  EVER.  Imagine that there are millions of people out there capable of making pictures with cameras, designing logos with new computers and with the advancement of technology things are only going to get better, hotter, greater looking and more attractive.  Everyone is dying to get your attention.  It's going to take Guerrillas to get things noticed because we are all inundated with advertisements.

So lets think about this concept of 30/30.  Once a week, do this religiously,  take 30 minutes, find the quiet, find the peace, find the FOCUS and write down 30 things.  Easy right!!! Easy to write one thing down once a minute.  It could be questions, statements, frustrations, successful things that happened that week.  Anything.  You see our mind is so powerful, so overwhelmed, so exhausted and so guided by the rubbish that we put into it with the everyday chaos and distractions that if we simplify, it paints a gorgeous picture of who we are, where we are going and what we are doing to reach out and target our customers.  All of this subconsciously, miraculously, wonderfully and effortlessly. 

Do the 30/30 and see your life improve.  See your plans come together like a painting.  It'll spur ideas, give you insight, give you direction, show you your success and failures, and most importantly..........

Give you PEACE OF MIND!!!!!

AMG
www.ateromarketinggroup.com